BOMA
Leading distributor of cleaning and hygiene products and machines to business-to-business markets in the Benelux and France.
Founded in Belgium in 1974, BOMA (“the Company”) is a market-leading developer and distributor of sustainable cleaning products, machines and hygiene solutions to business-to-business markets in the Benelux and France.
The Company has an extensive product portfolio which ranges from hygiene paper, disposable materials, detergents and disinfectants to cleaning equipment, including scrubber-dryers and robotics. Mainly sold under its BOMA and Greenspeed brands, its innovative products are complemented by the Company’s commitment to offer value-added services such as training and data insights. BOMA has around 330 employees who serve over 14,000 customers.
IK Partners acquired a majority stake in BOMA in October 2024 from the management team, who remain significantly invested in the business.
What Attracted Us to the Business
- Proprietary digital tools
- Experienced management team
- Highly resilient business model
- Well established track record of above-market growth
Our Value Creation Strategy
We are working alongside management to:
- Further broaden the Company’s product offering;
- Invest in logistics and salesforce development; and
- Execute a targeted buy-and-build strategy in Europe.
Quote from the Client
“We would like to place, on record, our thanks to all our employees, existing shareholders and customers for their loyal support, for 50 years already! We are excited to be partnering with IK and look forward to accelerating the next phase our strategy.”
Stijn Wildiers, Co-Owner and Chief Human Resources Officer, BOMA